Dear Readers,

When the going gets tough; the tough gets going!

In the present circumstances, there may be times when we feel discouraged or defeated. If we are facing a life-threatening health crisis or if we are struggling to endure a chronic condition, we can find ourselves nearly paralyzed-both emotionally and mentally. The present scenario may compel us to lose hopes and aspirations within us and create a feeling of despair. However, this is not how we are meant to live.

Fortunately, life can get better and stronger when we persevere. When we focus on our inner strength and life force for wisdom, guidance, and intuition, we can form a clearer perspective beyond our external constraints. Perseverance is a trait everyone must develop to bring all our hopes, dreams, and goals to reality. Perseverance, or grit, is simply a person’s continuous attempt to accomplish their goals despite all the challenges and setbacks. “Never give up” should be our mantra, especially during tough times. Perseverance is our non-combative propeller to shape our future. When we aim for greater goals, we need to carefully choose where we put our energy.

In this endeavor of creating perseverance and optimism while sharing fruitful information with all our readers; IMTCDL presents the ninth issue of its Newsletter, ‘SAMVAAD’.

We welcome your valuable inputs, comments and feedback which may always be shared at:

Happy Reading!

*NLT - Newsletter Team

in this issue
  • Info Centre @IMT CDL
  • Our Faculty-Our Pride
  • Employee Achievement
  • Learner’s Column
  • Motivation Corner
  • Initiatives under the Education Ministry
  • Recent National Events

Info Centre @ IMT CDL


Admissions for January 2021 admission cycle are open. New Batch will commence in the month of June. Orientation & OLS Dates will be announced soon.

Extension of Fee Payment Date

Last Date to make Fee payment for higher semesters was allowed till 31st May 2021 without any late fee.

Online Learning Session (OLS)

Online Learning Sessions (OLS) for higher semester courses commenced from 29th May 2021.


  • Project Result: The last date of project submission for PGDM - Executive students enrolled before July 2020 session was 7th April 2021. Result for the same was declared on 20th May 2021.
  • Dates of Project report submission for PGDM students is 1st June'21 to 31st July'21.
  • The link for submission of Synopsis for PGDM - Executive Students is open from 16th May to 15th July 2021.

Assignment Submission Timelines

Link for assignments is open for attempt from 1st May 2021 for all semesters.

January to June session Session/Timelines
Assignment Attempt 1st May, 2021 to 31st August, 2021
Result Declaration 3rd September, 2021

Dispatch of Self Learning Material

SLMs are being dispatched for all Semester 1 courses for January 2021 academic session. The dispatch of SLM for Semester 2, 3 & 4 is also being done as per the availability of the books. The tracking ID is being shared with all the students as and when books are being dispatched.

Our Faculty - Our Pride

  • Prof. Ravindra, Sr Dean, IMT CDL was invited by various Universities & Institutions to deliver the session in the month of May 2021.

    • He delivered an engaging session on Gandhi Ji & National Movement for DPS RK Puram. The session was attended by Social Science Teachers and Students.
    • He delivered a session on Online Teaching-Learning at the FDP organized by Central University, Rajasthan.
    • He delivered a session on ODL education at the FDP organized by Rani Durgavati University, Jabalpur.

  • Prof. Asif Zameer, Dean – Academics IMT CDL, was invited as an expert to deliver a session on ‘Determining and Implementing Marketing Mix in Marketing of Information Services and Products (ISPs) – The Need and the process for Inculcation and Induction’ in the prestigious 10-Day Quality Improvement Program on Image Building and Reputation Management of Library and Information Systems and Services (IBRM-LISaS) conducted by IASLIC (a non-profit library association in Kolkata) on 20.05.2021. There were 52 Librarians, Professors in Library Science and Research Scholars in the audience who greatly appreciated the insights given by Prof. Asif Zameer.

Employee Achievement

Our Marketing Head, Mr. Rakesh Kumar was invited by LeadSquared CRM Team to deliver an online webinar on 16th April 2021 at 3 PM. This webinar focused around how IMT CDL utilized LeadSquared CRM to improvise its key marketing & admission practices. The webinar was hosted by Ms. Shibani Roy from LeadSquared Team. Webinar Snapshot is available on the following link:

Link to Webinar Recording on Youtube:

Learner’s Column

5 Industries setting up new trends, post COVID-19 outbreak

Article by Subham Mohanty, PGDM- Business Analytics, 2018 Batch

1.Workspace Industry:

It is not an old story when we were going to our offices and work for 9-12 hours. We got to interact with the fellow teammates face-to-face and the discussions were impromptu. The environment was energetic and indulging in office gossips was frequent. But suddenly things changed. Majority of the employees are now working from home.

Discussions are happening over a video conference and low internet speed is a usual reason for the delays in task completions.

Prior to this situation, many companies were already providing work from home facilities, but the majority of the businesses were not ready for this sudden shift. Therefore, productivity has reduced and projects are getting delayed. Enterprises are trying to adopt different digital tools to manage their operations. This spike in the demand for these tools has worked as a catalyst for some firms to develop work from home solutions. Though a winner is yet to come, the adoption of these tools will definitely open up new opportunities. Tools for communication, team collaboration, data security will definitely experience a boost.

Another major hit has been experienced by the co-working spaces.

Social distancing is a new norm to follow, which has resulted in lower revenue per unit area.

During the lock down, many companies have either left the spaces or reduced their office size. A new mindset within the startup companies is to give employees work from facilities and utilizing a physical space just to conduct meetings and discussions.

The work from home trend will continue further and adoption for tools helping in it will experience exponential growth.

2. Education Industry:

Children are missing their school environment, as they have been caged at home for a long period of time. Digital education has experienced new growth in these periods. Many schools have tried different online teaching platforms to suit their requirements. The assessment of assignments and taking online exams are the newest challenges these schools are facing.

Teachers are struggling to make their students understand the concepts.

Therefore, pre-recorded videos are frequently being used, which contain more options and animations to represent the concepts.

This has given rise to LMS platforms as well.

Home tutors and coaching centers are having a severe backlash as they have fewer resources and facilities to avail these tools. Though they are trying to manage the situation an adequate solution for them is yet to come. Ed-Tech platforms like Byju’s, Extra marks, Vedantu etc. are eating up their market.

3. Entertainment Industry:

Do you miss the cinema halls? A hall with cheers from the crowd and we enjoying the ridiculously priced popcorn looking at the big screen.

We are unsure when we can experience this again, as people are preferring to maintain social distances and cinema halls seats can be an easy prop to transmit the virus. Therefore, some yet to be released movies are releasing online, through the partnerships with media streaming applications.

Meanwhile, we realized that authentic and valuable contents can win hearts even after a quarter of the century.

Mythological series like Ramayana, Mahabharata etc. were adored hugely by everyone, which showed us, true contents can hold the attention of any age group. The nostalgic feeling and throwback to old days kept the TV channels alive.

In this digital era, platforms like Netflix, Amazon prime etc. have capitalized hugely and have become a necessity for many entertainment seekers than a luxury.

4. Hospitality Industry:

Hotels and restaurants have been shut down from many days which is impacting hugely to the pockets of owners. Many owners had to fire workers to sustain the period, though the future revenue figures are uncertain.

A top executive of a food delivery startup has claimed that 30-50% of the restaurants may permanently shut down in India.

Leaving behind a huge vacuum. The only ones surviving, are the branded ones. This has shown us the value of branding and good service in the hospitality industry. Hygiene has become a must to maintain in order to attract customers.

5. Self-Care Industry:

We all had lost ourselves in our busy schedules. We forgot to treat our body and mind well. This pandemic has shown us the importance of self-care during negative times.

We got to know, to lead a stable and efficient life, keeping our mind stable is essential.

This has resulted in a boost of self-care content consumption online. Consumption for motivational contents, exercises, healthy diets, mind management etc. has increased exponentially. Subscriptions for the online webinars of established trainers has increased hugely.

Minimalist mindset adoption has seen higher growth numbers, which suggests, people now care to stick with essential items than luxuries.

We have realized we require a fairly minimal number of items daily and the rest of the items are actually blocking the spaces in our cupboards.

Overall Impact:

We have been forced to adopt digitization in our everyday life. These new habits have created new business opportunities but at the cost of huge economical losses. Enterprises had to adopt new normal and smartly diverse their operations. Other industries like tourism, travel, real estate have also been impacted. In these adverse times, the role of decision-makers to implement smart and sustainable business models is very important. Workers also need to be aware of changing scenarios and adopt new skills or up-skill themselves. Change is the only constant, adopting it wisely is in our hands.

Disclaimer: The views and opinions expressed in this poetry are those of the writer. They do not purport to reflect the opinions or views of the Institute or its employees.

Motivation Corner

A poem titled " Man only transforms which nature already withholds " penned down by our learner Mr. R Yagna Atchyut - PGDM Batch 2020. The poem highlights how Nature is superior than Humans.

Man only transforms which Nature already withholds

For nature he is only an evolution,

But he is proud of the Industrial revolution.

He transformed the world of communication with connectivity,

But it is nature that bears the crown of energy in electromagnetic infinity.

He takes pride in the ornament he wore,

It is natures womb that carried the ore.

With the diamonds he makes his impression,

It is the rock that bears the natures heat & compression.

He becomes an emperor in refining crude by distillation,

It is nature the queen holding the laws of sublimation & liquefaction.

He is in delusion of conquering the world,

Ahem! Even He can’t destroy a particle of soil & perished in it after his pity toil”.

Disclaimer: The views and opinions expressed in this poetry are those of the writer. They do not purport to reflect the opinions or views of the Institute or its employees.

Initiatives under the Education Ministry

AICTE - Education Minister Ramesh Pokhriyal ‘Nishank’ has launched the ATAL faculty development programme (FDP) calendar on May 17, the All India Council for Technical Education (AICTE) said. The minister will also inaugurate 15 FDPs developed by the AICTE Training and Learning (ATAL) academy.


Calendar launch of ATAL online FDP 2021-22 & inauguration of 15 online FDP can be accessed through below link:

Recent National Events

World Immunization week (Last week of April)

World Immunization Week – celebrated every year in the last week of April – aims to promote the use of vaccines to protect people of all ages against disease. Immunization saves millions of lives every year and is widely recognized as one of the world's most successful health interventions.

World Immunization Week 2021

For more details about Immunization week refer to below link:

Mother’s Day (09 May)

Mother's Day is a celebration honoring the mother of the family or individual, as well as motherhood, maternal bonds, and the influence of mothers in society. It is celebrated on different days in many parts of the world, most commonly in the months of March or May.
Mothers Day

International Nurses Day (12 May)

Every year we observe May 12 as International Nurses Day along with the birth anniversary of Florence Nightingale, the founder of modern nursing. Nurses are essential caretakers for a prosperous society. During this pandemic, their extraordinary contribution has proved to inspire their dedication and hard work towards nursing.

To know more about this day, click on below link:

Eid-ul-Fitr 2021 (14 May)

The festival of breaking the fast, Eid ul-Fitr, also known as Meethi Eid, is a major festival that marks the end of the holy month of Ramadan. The festival is celebrated across the world on the first day of Shawwal, the tenth month of the Islamic calendar (Hijri).

Let’s take care of our emotional & mental health to ensure holistic well being.

Prayer is one of the most powerful weapons God has given us. Let us join our hands in prayer & compassion for the whole world to heal and emerge from this pandemic.

Editorial Team:
Prof. Asif Zameer - Dean Academics, Prof. Priti Sharma - Associate Professor, Dr. Bharti Singh - Associate Professor, Rakesh Kumar - Sr. Manager (Marketing and Sales), Ms. Sheetal Gill - Manager(Academics), Gaurav Rastogi - Academic Coordinator

Design Team:
Mr. Anupam Kumar Singh - GM (IT), Mr. Rajeev Sharma - System Analyst (IT)

Institute of Management Technology

Centre for Distance Learning, Ghaziabad

A-16, Site-3, UPSIDC Industrial Area,
Meerut Road,Ghaziabad - 201 003, UP, India